Wella Color Semi Permanent Hair Color

4.5/5.0
By Emma Freeman May 1, 2020
Looks / Appearance 5.0 / 5.0
Functionality 4.5 / 5.0
Ease of use 5.0 / 5.0

Pros

  • – Free from ammonia
  • – Long-lasting results
  • – Adds gloss as well as color
  • – Light floral fragrance

Cons

  • – You also need to buy a developer
  • – The color is darker than some reviewers expected
  • – Can be difficult to get hold of in stores

Wella hair color is some of the most established on the market. The company has provided hair products and services for over 130 years, and has been first to the table with various innovations from plant-based color, to opalescent (metallic) shades, to ammonia-free hair dyes. 

The Wella Color Charm Dark Brunettes Semi Permanent Hair Gel is the perfect way to top up your shade. Whether you want to hide grays, refresh your shine, or invigorate your existing brown – this semi permanent hair gel (which is ammonia-free) promises fade-resistant results and up to 43% more shine versus untreated hair. 

With over 130 five-star reviews on Amazon, we put these claims to the test, to see if the results of the Wella Color Charm Hair Gel look as good as they sound. 

Who Is This Semi Permanent Hair Color For? 

The Wella Color Charm Dark Brunettes Semi Permanent Hair Gel offers you the ultimate versatility. This creme hair color is ideal for covering grays or growing-out roots, as well as creating tonal depth to your hair. 

Anyone who wants to add brunette highlights, lowlights or gloss will find that the targeted application of the Color Charm makes it easy to achieve these results. 

Want to prove that it’s not just blondes who have more fun? The Wella Color Charm Dark Brunettes gel is the perfect chance for you to try out a new color or shade without having to make a permanent commitment. 

Ingredients 

Unlike many rival hair dyes on the market, the Wella hair dye has the major advantage of being ammonia-free. Ammonia in hair dyes has been proven to cause a range of unpleasant effects, from damaging the hair cuticle to burning the skin on the scalp – so it’s always best to choose an ammonia-free hair dye if you can. 

As the Wella Color Charm is a semi permanent hair dye, as opposed to permanent, it’s also free from paraphenylenediamine (otherwise known as PPD). This is the chemical which makes many permanent hair dyes resistant to shampoo and treatments. It’s often found in higher concentrations in darker shades, but it’s also a common allergen that can cause a dry itchy rash. 

Although this hair dye is free from ammonia and PPD – two of the worst culprits in conventional hair dye – it’s still important to complete a patch test before use. 

What Makes This Semi Permanent Hair Color Special? 

The Wella Color Charm combines a rich semi permanent color with impressive shine. Hair dyes – particularly home kits – can be notorious for causing hair to become dull, brittle, and thinned out. By choosing this hair color, you’ll be able to refresh your brunette tone while also invigorating the healthy look of your hair. 

Wella claims this dye can add up for 43% more shine, versus untreated hair. While this exact percentage is impossible for users to quantify at home, many reviewers have noticed a dramatic difference in the glossiness of their hair after applying Wella Color Charm.

Our Verdict

The Wella Color Charm Dark Brunettes Semi Permanent Gel is a great product that offers rich color payoff without you having to make a permanent commitment. The shade is a dark, natural brown that means it can cover grays, top up your color, or create lowlights while blending into your existing shade. We hope this review has been helpful in bringing you closer to your perfect brunette color!

Pros

  • – Free from ammonia
  • – Long-lasting results
  • – Adds gloss as well as color
  • – Light floral fragrance

Cons

  • – You also need to buy a developer
  • – The color is darker than some reviewers expected
  • – Can be difficult to get hold of in stores