GHD IV Styler Ceramic Flat Iron

5.0/5.0
By Emma Freeman January 4, 2020
Looks / Appearance 5.0 / 5.0
Functionality 5.0 / 5.0
Ease of use 5.0 / 5.0

Pros

  • – World-famous, trusted brand used in salons across the globe
  • – Advanced technology
  • – Multi-styling capabilities
  • – Automatic shutdown after an hour of inactivity
  • – Sensors that calculate hair porosity – kinder to hair

Cons

  • – Most expensive product on our list
  • – This exact product can only be shipped within the US (though other GHD products can be bought worldwide)

Specs Overview

  • – Price: $$$
  • – Ceramic plated
  • – Features ionic technology
  • – Uses infrared heat
  • – Universal voltage – perfect for traveling

 

Full Review

If you have a high-end salon budget and unruly tresses that need top-grade styling tools to tame – then this straightener is the one for you. GHD is THE world-renowned hair straightener brand loved by hairstyling experts and schoolgirls alike, but are their tools worth the huge investment?

A Scorching Straightener

With its luxe gold plates and multiple awards to its name (from the likes of Company Magazine, InStyle and CoolBrands), this flat iron is instantly associated with premium functionality and being a worthwhile expenditure. But in the wrong hands, a truly professional tool like this can spell disaster for your hair. Salon-trained stylists obviously know how to handle heat on different hair types; but everyday women buying straighteners often neglect to research the proper use for their hair.

The GD IV Styler reaches scorching temperatures of above 350°F – obviously this would burn your skin to a crisp if you were to touch it, so we need to apply the same precautions to our hair. Just because you can’t feel it, doesn’t mean huge amounts of heat damage isn’t being done to your tresses. It’s recommended that you drastically reduce this top temperature (even use less than 200°F if your hair is fine or almost-straight anyway), and coat your hair with protective spray before use.

Ceramic Plates

Having said this, the GHD IV flat iron features ceramic plates. Ceramic is a material much more delicate on your hair than using the same heat through titanium or tourmaline plates. It conducts heat across the plates evenly to prevent patching and spotting, rapidly decreasing styling time.

Multi-Styling

The rounded, curved barrel of this GHD straightener makes it effortless for you to achieve different styles other than only straight. Easily create boho waves, volume in the root or red-carpet curls with your IV Styler in an instant – honestly, it’s a dream to use.

The plates are bevelled; meaning they don’t end on a straight edge, which can create ‘steps’ in your hair or sharp creases. Your style ends up sleek and seamless using the IV. The 1” narrow plates are ideal for producing tight curls, which can be left as they are or brushed out for a more relaxed look.

Other Features

  • – This styler is equipped with universal voltage, meaning you can safely use it in other countries.
  • – It makes use of infrared heat, heating hair from the inside-out and helping to reduce damage on the hair’s fragile top layer.
  • – It features an automatic shutdown mode after it detects it hasn’t been used after 60 minutes, providing peace of mind for anyone who’s ever worried about leaving their straightener on after they’ve left the house!
  • – Note: this product on US Amazon can’t be shipped outside of America (but there are a multitude of other GHD products available worldwide.)

 

Our Verdict

While this flat iron does have many useful features, and lives up to its premium brand name by producing perfect straight hair, there are other straighteners out there that provide the same service for lesser money. Consumers should watch out for the high temperatures of this product – it could damage many types of hair without seriously strong protection.

We recommend this product for people with very curly, Afro, or naturally frizzy hair. GHD straighteners provide superhero-strength for straightening your hair in an instant. If you want casual straightening capabilities for slightly wavy hair or finer, use this straightener for special occasions, and times that you really want to turn heads.

Pros

  • – World-famous, trusted brand used in salons across the globe
  • – Advanced technology
  • – Multi-styling capabilities
  • – Automatic shutdown after an hour of inactivity
  • – Sensors that calculate hair porosity – kinder to hair

Cons

  • – Most expensive product on our list
  • – This exact product can only be shipped within the US (though other GHD products can be bought worldwide)